Fruit Attraction 2022

Fruit Attraction, which will take place on 4 – 6 October 2022 in the Feria de Madrid, is a major platform and meeting point for fruit and vegetable operators to create solid business relationships and open up new opportunities in new markets.

Fruit Attraction has become the indispensable sales component for worldwide distribution in terms of planning your campaigns for next year, seeing as it is held in October, a key point in the supply and demand cycle for fresh products, and due to its geographical location in Southern Europe, which strategically positions the trade show as a gateway to Europe from Latin America.

We are pleased to announce that Holland Fresh Group will participate with an NL collective pavilion at Fruit Attraction 2022. As NL collective we are growing every year. In 2021 we had a great pavilion with 16 participants. This years’ edition 24 A companies are part of the NL collective pavilion.



For edition 2022 we are fully booked. If you are interested in participation in the NL collective pavilion we can put your company on the reserve list. Please fill out the contact form at the end of the page for more information.




We have a great number of co-exhibitors in the NL collective paviljon on Fruit Attraction 2022. Please find below the company names and boot numbers of the participants of 2022.

Click here for the list of participants of the 2022 show.


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